As an Issuer, you will be able to create a unique profile for each of the Offerings in your system. These profiles can be created and managed from the Manage Profiles tab, third from the right. Please note that this tab is only available to Administration User and Administration Support user types.
Table of Content
Tab Overview
Creating a profile
Upload Documents
Add Offering
Add Card Details
Add Main Profile Details
Add Documents
Save Profile
Managing Profiles
Actions
Statuses
Tab Overview
In this area, you will find 2 tables:
Offerings
This table provides a list of all profiles you have created, whether they are currently active in the Network or not.
Documents
This table provides a list of all documents you have uploaded with the purpose of attaching them to your profiles.
Creating a Profile
To add a new profile to your Network we suggest beginning with the upload of all documents you will want to attach to the profile. This will create a more seamless process as you will not have to come back and edit the profile later to attach documents. Here are our suggested steps:
Upload Documents
In the Documents tab, click + Add Documents
Select from your computer or drag and drop your desired files. Please note, only .pdf file types are supported.
Change the display name of the file, if desired
Upload the documents
A display name can be assigned to each of the documents added to your Documents table. For example, if I have uploaded documents called Offering Memorandum Series A, Offering Memorandum Series B, and Offering Memorandum Series C, I can change all of their display names to Offering Memorandum. This allows me to keep a more descriptive name in my documents table to ensure I am attaching the right document to the right table, while also presenting a cleaner name to those browsing my profile.
Please note that the order in which the documents are uploaded is the order in which they will be presented on profiles, therefore upload the documents you would like displayed at the top of the documents list first.
2. Add Offering
a. In the Offering tab, click + Add Offering
b. You will be redirected to a new page where you must select the offering for which you are creating a profile. Only offerings not currently associated to a profile will be selectable. Once you offering is selected, you will be brought to a new window to create your profile.
This list of offerings is taken directly from those in your system so if the offering has not been created yet, you can do this first by following these instructions:
3. Add Card Details
Information entered in this section will form the card that is displayed in the Network. A few key things to note:
The image uploaded must have a minimum dimension of 360x200.
The short description entered cannot exceed 100 characters.
Some information will be taken directly from the details provided within the offering's set-up details. You can change these within the profile at any time.
4. Create Main Profile
The name of your product, as it will be displayed in the Network, can be modified in this section, to a maximum of 22 characters. You can also upload a larger image to welcome anyone who is interested in finding out more about your product.
We have divided the area where you can provide a detailed description of your product into 6 sections. A short description for each has been provided below:
About Us - Tell us about your company and/or the product's management team
Our Product - Describe what you are offering and why others should be interested
Investment Strategy - Inform on what you will do to make this product a success
Investment Highlights - Showcase what sets this product apart
Exit Strategy - Paint a picture for the end of life of this product
News & Insights - Share information and updates about this product and/or your company
You can arrange information however you would like in these sections, but they cannot be re-ordered. Any section left blank will be hidden from your profile, therefore you do not need to provide information in each of them.
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5. Attach Documents
By clicking the + Add Document, the list of documents you added to your system in Step 1. will be available. Simply select the ones you would like to associate to this profile.
6. Save the Profile
Once you've completed the profile, two options are available to you:
Cancel - Erases your changes or deletes the entire profile if this is a new, previously unsaved profile.
Save - This will create the profile but in draft status. This profile will not be added to the Network.
Save and Publish - This will create the profile and post it to the Network at the same time.
Managing Existing Profiles
All existing profiles are displayed in the main table, listed in descending order based on the 'Last Modified' date.
Actions
Three actions can be performed on an existing profile:
Preview - This allows you to view your profile as it would appear to other users on the Network. From this page, 2 additional actions are available:
Edit
Publish
Duplicate - This will create a new profile that contains the exact same information as the original, with the offering details pulled directly from the offering in your system.
This new profile will have the same name as the original with (copy) added to the end.
Delete - this will permanently delete your profile.
Statuses
A profile can exist in 1 of 4 statuses:
Draft - This status applies to any profile that has been created or edited but not published to the Network.
Copy - This status applies to any profile that has been duplicated from another. Once the profile is edited or published, its status can no longer return to Copy.
Published - This status indicates that the profile is now visible to other participants in the Network.
Inactive - This status applies to any profile that was published to the Network, then Unpublished, and has not been edited since.
Congratulations! You now have a comprehensive understanding of how to create profiles using Edgelink Connect. Feel free to explore, promote your business, connect with others, and manage your offerings effectively. If you have any further questions, refer back to this guide or seek assistance from your support team. Happy navigating!